Develop a Market Focus within your Company The online Marketing Audit provides you with an opportunity to: Increase your company's awareness of Marketing Define everyone's contribution to Marketing Agree priority Marketing activities Generate commitment to the Marketing Plan The Audit is essentially a sophisticated questionnaire. It asks you to: Consider the process of Marketing Create a strategic Marketing Action Plan The Audit concentrates on issues - not people. When shared with colleagues, it stimulates an increase in: Awareness of Marketing as a function Commitment to the Company's Marketing. The headings of the Marketing Audit comprise: General Management Market Research Sales General Marketing Sales Forecasts Financial controls PR and Advertising Company Image Exhibitions Mailing Lists Export Distribution The benefits of the programme include: Potential for individual and Team Development Increased Marketing orientation Shared contribution to a meaningful strategy Free Trial A FREE TRIAL of some selected questions will enable you to sample and evaluate the the methodology of the Audit. In order to use the free trial or the full version, you will need to register on our system. New Users Already Registered Return to Home Page Please choose one of the above three options to proceed.

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